The Major
The Communication major at UMass Amherst follows the liberal arts tradition, emphasizing the critical thinking, systematic analysis, and writing and speaking skills that make for engaged citizenship. We emphasize theory and methods of inquiry, as opposed to technical training; we currently do not offer industry-oriented, how-to classes in public relations, advertising, or broadcasting. We do, however, offer some great courses with practical and career application, including Public Speaking, Program Process in Television, and Screenwriting. Students can also gain applied training and skills through internships, service learning, and extracurricular campus experiences.
See the Getting Started page on the left to learn more about joining the major
There is no minor offered in Communication.
Most of the undergraduate courses in Communication focus on one of these five areas:
- Interpersonal Communication and Culture
- Media and Popular Culture Studies
- Media, Technology, and Society
- Rhetoric and Performance Studies
- Film Studies.
Requirements
Students directly admitted to the Communication major must complete a minimum 45 credits in Communication. Students who join the Communication major once they are on campus must complete a minimum of 45 credits in Communication. The following specific requirements apply to students entering UMass Amherst in the fall of 2018 or later. For requirements for earlier entry years see archived Guides to Undergraduate Programs.
45 credits in Communication
- First year and transfer students admitted directly into the major upon entering UMass in a Fall semester are encouraged to take a 1-credit first-year seminar either through Communication or across the university. This raises the credit requirement to a minimum of 46 credits.
- Junior Year Writing requirement, COMM 375: Writing as Communication (3 credits)
- Any three of the five courses that introduce Subject Areas (9 credits):
- COMM 118: Introduction to Interpersonal Communication and Culture
- COMM 121: Introduction to Media and Culture
- COMM 122: Introduction to Media Programming and Institutions
- COMM 125: Introduction to Rhetoric and Performance Studies
- COMM 140: Introduction to Film Studies
- 6 COMM credits at the 300-level or above.
- 6 COMM credits at the 400-level or above.
- 12 COMM credits at the 200-level or above.
- 3 courses (minimum of 9 credits total) in international/intercultural, in any combination of the following: foreign language courses, courses during study abroad, or courses from the SBS list of international/intercultural courses.
Restrictions
- All major courses must be taken for a letter grade (not pass/fail), except for COMM 296F and 297P, which are mandatory pass/fail courses.
- No more than 3 credits of COMM 396 Independent Study may be used toward the 45/46-credit department requirement.
- General practicum/internship (UMASS 298Y) credits may not be counted toward the major. There are no exceptions.
- You must take a minimum of 21 credits within the Department of Communication at UMass Amherst to be eligible for graduation as a Communication major. A maximum of 15 credits taken at other schools or in other departments and programs at UMass Amherst may be counted toward the major. These courses must be directly related to the Communication major and must receive prior approval for major credit from a member of the Advising Staff, the Undergraduate Program Director or the Director of Undergraduate Advising.
- A minimum GPA of 2.0 in the major is required for graduation.
- No more than 6 credits in any combination of Journalism, Public Relations, Advertising, or Marketing courses count for the major. These classes are not offered by the Communication department - prior approval by a member of the Advising Staff is required.
- Courses taken for the International/Intercultural requirement are distinct from, and in addition to, any comparable GenEd courses.
Internships, Study Abroad and Domestic Exchanges
The Department of Communication strongly encourages its students to complete at least one internship during their undergraduate careers. Internships, even though they do not count toward the Communication major requirements, give students professional skills and hands-on experience for their futures. Communication majors have interned in such diverse fields as media programming, public interest research, TV news, advertising, public relations, education, corporate management, sales, government, newspaper and magazine publishing, non-profits, and film production.
The Department of Communication also strongly encourages students to study abroad or go on domestic exchange. Communication majors study all over the world and across the United States, bringing back new personal and academic insights and the broadened cultural awareness that comes from living in another place.